SEO Promotion for “CSM Clinic”

Details

Company: CSM Clinic in Bila Tserkva
Services: SEO Promotion
Website: https://klinika-bilacerkva.com.ua/

Challenges

CSM Clinic approached us to improve their website visibility in search engines and to increase organic traffic. The main issues that required improvement, included:

  • Low website rankings in search engines for key queries.
  • Insufficient organic traffic and conversions from search engines.
  • Low effectiveness of the current SEO strategy.

Goals:

  • Improve the website’s rankings in search engine results for key queries.
  • Increase organic traffic to the website.
  • Boost the conversion rate from organic traffic.

Більше

Services: SEO
CSM Clinic in Bila Tserkva

Initial Website Status (Traffic Analysis from 30.07.23 to 29.08.23, First Month of Work):

  • During the period from 30.07.23 to 29.08.23, the website received 13,000 users,
  • New users: 12,000.
visiting the site

Organic traffic for the month constituted 5,589 users

Current Website Status (Traffic Analysis from 29.12.24 to 29.01.25):

Короткий огляд звітів

During the period from 29.12.24 to 29.01.25, the website received 16,967 users,
New users: 14,746.

Organic traffic for the month constituted 6,622 users

Process

  1. Site and Market Audit:
  • Conducted a full website SEO audit, including technical aspects, content and structure.
  • Competitor analysis and identification of key competitive queries.
  • Keyword analysis and creation of a new content strategy.
  1. Technical Optimization:
  • Correction of technical errors like slow page load times, 404 errors, mobile version problems.
  • Website load speed optimization.
  • Proper setup of redirects and elimination of duplicate content

3. Content Optimization:

  • Increased the number of pages with engaging and unique content to improve site visibility for target queries.
  • Optimization of existing content and meta tags to meet SEO standards.
  • Creation of new articles, blogs and other materials to attract organic traffic.

4. Off-site Optimization:

  • Development and implementation of a link-building strategy to boost website authority.
  • Collaboration with external web resources to place backlinks.
  • Monitoring and analysis of the backlink profile.

5. Monitoring and Analysis of Results:

  • Continuous monitoring of website rankings for key queries.
  • Analysis of organic traffic and user behavior on the website.
  • Regular reporting and strategy adjustments based on collected data.

Results

  • Ranking Improvement: The CSM Clinic website reached the top pages of search engine results for key queries, significantly increasing visibility.
  • Organic Traffic Growth: Organic traffic increased by 50% over a year of cooperation.
  • Conversion Improvement: The conversion rate from organic traffic increased by 25%.

Conclusion

Collaboration with CSM Clinic significantly improved the website’s SEO performance, positively impacting organic traffic and conversions. The integration of a comprehensive SEO strategy (including technical optimization, content strategy and external optimization) became the key success factor for the project.

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