Details on organic promotion and AI optimization of the website https://dumok.ua/
Project: Online Hookah Store
Website: DUMOK Online Hookah Store
Industry: Tobacco Products Sales
Region: Ukraine
Platforms: Website
Client Request:The client requested increasing organic traffic by improving website visibility.
Solution:A comprehensive SEO approach including deep analysis, continuous optimization, and high-quality link building.
Goals:
✅ Ensure growth in critical metrics.
✅ Increase website traffic and achieve top-10 rankings.
Tasks:
✅ Conduct full initial SEO optimization.
✅ Perform technical audit of the website and coordinate with developer.
✅ Conduct full content audit and develop optimization strategy.
✅ Optimize metadata.
✅ Increase website visibility.
✅ Build link-building strategy.
✅ Update semantic core.
✅ Audit competitors and implement development plan based on findings.
Більше
Results:
At the beginning of cooperation, organic traffic was 7,700 users. As of April 22, 2024, the website had 406 referring domains and 1,600 backlinks. The number of keywords was 1,300.
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By July 1, organic traffic on the site reached 11,073 visitors, including 10,238 new users.
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- Backlinks - 9,000 (previously 1,800)
- Referring domains - 235
- Number of keywords - 1,000
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The average position of the website improved. Traffic forecast increased, and visibility grew. 42% of the selected keywords for promotion are now in the top 5.
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Conclusion:
As of July 2025, Organic Search is the dominant source of traffic, attracting 50% of all new users (11,873 of 23,746) and 75.07% of total page views (178,041). This indicates an effective SEO strategy and high search engine visibility.
From December 2021 to April 2024, DR (Domain Rating) showed stable growth, which is a positive sign, indicating an expanded link profile and increased domain authority. Although in May 2023 the site experienced a slight drop in backlinks, overall, from August 2023 to April 2024, the project showed steady growth. This confirms active link-building efforts maintained by the team.
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