Details on organic promotion and AI optimization of the website https://dumok.ua/
Project: Online Hookah Store
Website: DUMOK Online Hookah Store
Industry: Tobacco Products Sales
Region: Ukraine
Platforms: Website
Client Request:The client requested increasing organic traffic by improving website visibility.
Solution:A comprehensive SEO approach including deep analysis, continuous optimization, and high-quality link building.
Goals:
✅ Ensure growth in critical metrics.
✅ Increase website traffic and achieve top-10 rankings.
Tasks:
✅ Conduct full initial SEO optimization.
✅ Perform technical audit of the website and coordinate with developer.
✅ Conduct full content audit and develop optimization strategy.
✅ Optimize metadata.
✅ Increase website visibility.
✅ Build link-building strategy.
✅ Update semantic core.
✅ Audit competitors and implement development plan based on findings.
Більше
Results:
At the beginning of cooperation, organic traffic was 7,700 users. As of April 22, 2024, the website had 406 referring domains and 1,600 backlinks. The number of keywords was 1,300.
By July 1, organic traffic on the site reached 11,073 visitors, including 10,238 new users.
- Backlinks – 9,000 (previously 1,800)
- Referring domains – 235
- Number of keywords – 1,000
The average position of the website improved. Traffic forecast increased, and visibility grew. 42% of the selected keywords for promotion are now in the top 5.
Conclusion:
As of July 2025, Organic Search is the dominant source of traffic, attracting 50% of all new users (11,873 of 23,746) and 75.07% of total page views (178,041). This indicates an effective SEO strategy and high search engine visibility.
From December 2021 to April 2024, DR (Domain Rating) showed stable growth, which is a positive sign, indicating an expanded link profile and increased domain authority. Although in May 2023 the site experienced a slight drop in backlinks, overall, from August 2023 to April 2024, the project showed steady growth. This confirms active link-building efforts maintained by the team.
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