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SEO Audit Services in Sydney and Australia
LuxSite launched its first projects back in 2010.
Experienced SEO specialists, analysts, and technical engineers.
Examples from different niches are in our case studies.
We track key metrics, leads, and sales inside analytics and your CRM.
Most technical errors stay hidden from view while blocking search engines from ranking your pages.
Why did organic traffic drop?
Search algorithms changed their rules, or critical duplicate pages and indexing errors appeared on your site.
Why are new pages missing from search?
The issue often stems from incorrect robots.txt settings, canonical tags, or JavaScript rendering failures.
Why is the website loading slowly?
Unoptimised images, heavy code, and poor Core Web Vitals drag down your Google rankings.
Why are your current SEO providers underdelivering?
Without an independent technical audit, assessing SEO work quality and link health remains difficult.
Website audit: DIY vs LuxSite
How professional analysis makes a difference:
Automated tools only spot surface issues. We analyse root causes and build a step-by-step fix strategy.
With LuxSite
- In-depth data analysis across Google Search Console and GA4.
- Tailored developer instructions with clear fix priorities.
- Visibility checks for AI Overviews and AI search engines.
- E-E-A-T assessment and commercial trust signals review.
- Direct walkthrough of audit findings on a video call.
DIY approach
- Shallow automated reports from free online scanners.
- Generic recommendations without developer guidelines.
- New search updates and AI features remain overlooked.
- Missing review of commercial and trust factors.
- Unclear priorities for fixing discovered errors.
We review code, redirects, page duplicates, and load times. We uncover issues blocking indexation.
We check your site’s readiness for AI Overviews and chat engine responses, then optimise content for modern standards.
We review structure, meta tags, internal links, and search intent alignment to expand reach.
Along with the report, you get prioritised instructions ready for your web developers.
We dissect every element of your site, from backend code to link profiles.
Technical code review
Full crawling to inspect server response codes, redirects, duplicate pages, canonical tags, and hreflang settings.
Core Web Vitals assessment
Evaluating load performance, visual layout stability, and mobile responsiveness.
Indexation check
Reviewing robots.txt files, sitemap.xml files, Meta Robots setup, and JavaScript rendering performance.
Structure analysis
Inspecting section hierarchy, URL logic, click depth, and internal link distribution.
Content and E-E-A-T
Checking text uniqueness, Title and Description tags, H1-H3 headers, and trust signals.
Backlink profile audit
Reviewing backlink quality, acquisition velocity, toxic domains, and penalty risks.
AI search presence
Evaluating brand visibility in AI Overviews and checking structured data like schema.org markup.
Competitor benchmarking
Benchmarking market leaders to identify structural strengths, traffic gaps, and link strategies.
Who needs an SEO site audit
1
E-commerce stores
Resolving pagination issues, faceted navigation filters, product duplicates, and site speed bottlenecks.
2
B2B and corporate sites
Focusing on E-E-A-T factors, landing page optimisation, and quality lead generation.
3
SaaS and tech products
Analysing complex site architectures, international SEO setup, and AI search visibility.
4
Publishers and media platforms
Ensuring rapid indexation for new content, proper schema markup, and strong Core Web Vitals.
5
Marketplaces and portals
Managing crawl budgets, large scale page generation, and correct canonical link configurations.
6
Local businesses
Optimising for local search intent, geo targeted keywords, and mapping platform profiles.
SEO audit services: What a comprehensive check includes in 2026
A search audit spots technical glitches, organises content, and reveals your website’s growth potential in Google. In 2026, standard optimisation expands to include checks for AI Overviews and AI assistant response readiness.
1. Technical health and speed metrics
We review indexation, robots.txt settings, sitemap.xml files, and duplicate pages. Essential tasks involve testing performance via Core Web Vitals and evaluating JavaScript rendering quality.
2. Structure, content, and E-E-A-T factors
We analyse how well content matches search intent. Our team inspects Title and Description tags, H1-H6 headings, internal linking, and Schema.org markup. We also evaluate Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T) signals.
3. Backlink profile and competitor analysis
We examine inbound link quality, locate toxic sources, and track link growth. Analysing top competitors uncovers keyword gaps and fresh opportunities for driving traffic.
4. Optimisation for AI Overviews
We measure content visibility in Google AI responses. Specialists ensure structured data fits citation criteria for artificial intelligence algorithms.
Більше
How we get started
Four simple steps from your first enquiry to a clear action plan.
We gain access to your Google Search Console and Google Analytics.
We launch a complete analysis of your site structure and technical health.
We build a report with prioritised fixes and draft clear briefs for developers.
We host an online meeting to answer questions and deliver all assets.
Core audit areas
Each section delivers an actionable task list for fixes.
Comprehensive SEO audit
from 450 AUD
*excluding VAT
- Technical SEO audit
- Internal SEO audit (On-Page SEO)
- Off-Page SEO audit
- Competitor analysis
- Usability audit (UX/UI)
- Programmer’s salary based on audit results
Audit approach comparison
| Criterion | LuxSite | Automated tool | Freelancer |
|---|---|---|---|
| Depth of analysis | Deep manual and software checks | Basic surface-level automated scan | Varies by skill level |
| Ready developer tasks | Clear specs with priority levels | None, report only | Rarely included in basic packages |
| AI visibility analysis | Includes AI Overviews evaluation | Missing from standard scripts | Usually skipped |
| E-E-A-T assessment | Commercial and trust factor analysis | Not tested automatically | Brief review if time permits |
| Analytics review | GA4 and Search Console setup checks | No integration with internal platforms | Rarely part of technical reports |
| Explanation of results | Presentation call and live advice | Automated PDF export only | Summary sent by text message |
| Accountability | Agency team of 30+ specialists | None, software tool only | Risk of missed deadlines |
An experienced team of professionals
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How much do comprehensive SEO audit services cost?
Pricing depends on website size, type, and project scope. Rates are listed above on the page. We provide a precise quote after an initial review of your site.
How long does a technical SEO audit take?
We deliver reports and technical specs within a few days to two weeks, depending on site size. Traffic improvements follow once your developers implement our recommendations.
What access do you need for an audit?
We require access to Google Search Console and Google Analytics. Sharing your target products or services helps us tailor our work.
In what format do you deliver audit results?
You receive a text document with prioritised errors plus ready tasks for programmers and copywriters. We also hold an online call to walk through every detail.
Do you help fix discovered issues?
Yes. The LuxSite team can execute all developer tasks or guide your in-house team during implementation.
How often should we run an SEO site audit?
We recommend auditing your site every 6 to 12 months. This keeps technical bugs in check and aligns your site with Google algorithm updates.
Why run an audit before launching a new site?
An audit catches code and structural bugs prior to indexation. This step protects your site from initial traffic loss.
Why are automated audit tools not enough?
Software only catches surface templates and technical code. Tools cannot evaluate business goal alignment, UX/UI quality, or internal linking logic.
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